newshound_50309 Posted October 7, 2003 Share Posted October 7, 2003 Hi, I'm a writer seeking subjects for a Jeep magazine article. I want to speak to a family or families that use their Jeep to go geocaching. Ideally, this family also would be a member of an ethnic minority. Please message me at dmodonnells@NOSPAMatt.com Link to comment
newshound_50309 Posted October 7, 2003 Author Share Posted October 7, 2003 Whoops! forgot to mention that this family should be from the southeastern U.S. (the Virginias, the Carolinas, Georgia, Tennessee, Kentucky, etc.) Thanks, Thomas R. O'Donnell Link to comment
+Doc-Dean Posted October 7, 2003 Share Posted October 7, 2003 Soooo lets see... have to live in the SE US have to use their Jeep to geocache have to be a minority What else do you need? --------------------------------------------------- Free your mind and the rest will follow And may no Admin bricks fly your way [This message was edited by Tennessee Geocacher on October 07, 2003 at 01:01 PM.] Link to comment
+TJ Willy Posted October 7, 2003 Share Posted October 7, 2003 Wow. I would be glad to help if only I did not live in Arkansas and I was not a white male. I did use my Jeep to find many an "out-of-the-way" Geocache. Geewizzzz, us white males are getting excluded again! Place 'em if you got 'em. Link to comment
+Pudman Posted October 7, 2003 Share Posted October 7, 2003 Politically Correct Cachers only need apply Link to comment
+pater47 Posted October 7, 2003 Share Posted October 7, 2003 It appears that at least in this area, geocaching is still pretty much a lilly white activity, although I know of no reason why. In fact, even nationwide, Tecmage is the only minority couple in the forums I can think of that are active and regularly contribute. Tell ya what though, I'm 1/32 Choctaw. Buy me the jeep and we'll talk! Is there any specific reason why this needs to be an ethnic minority other than meet some racial quota for articles? Mississippi cachers that went to the South MS meeting several months ago - didn't somebody there have a jeep? Jeep Dude, you may find this particular locationless cache, Yellow Jeep Fever of interest. Visit the Mississippi Geocaching Forum at http://pub98.ezboard.com/bgeocachingms Link to comment
+southdeltan Posted October 7, 2003 Share Posted October 7, 2003 I know of at least 3 MS geocachers with Jeeps (one has a Yellow Jeep, no less). They're all "white". I'm also curious why it has to be someone who is a 'minority'? In my county it's 66% black - If I had a jeep could I be in the article? southdeltan Link to comment
newshound_50309 Posted October 7, 2003 Author Share Posted October 7, 2003 Thanks for all the replies. The ethnic requirement (more like a real hope) comes from the publishers. Jeep knows that not every Jeep owner is white, and it wants its magazine to reflect the diverse makeup of its clientele. In the publishing business, such diversity rarely appears without making a special effort. White people are hardly excluded -- they make up by far the majority of the subjects of articles. It's not political correctness -- it's good business. If you are a minority, a geocacher and have a Jeep, yes, you can be in the article. the other element we'd like to include is the family element -- a family that goes geocaching in a Jeep. I've just been informed that if we have all the other right elements, we would be willing to rent a Grand Cherokee to carry the family on a geocache adventure -- with me in tow, of course. Thanks, TO Link to comment
+Team GPSaxophone Posted October 7, 2003 Share Posted October 7, 2003 Jeeps are too small, we drive our 4x4 Suburban on our cache trips. Took sun from sky, left world in eternal darkness Link to comment
+makaio Posted October 7, 2003 Share Posted October 7, 2003 quote:Jeeps are too small, we drive our 4x4 Suburban on our cache trips. Not where mine are located you don't. You'd get that beast hung up or stuck between trees before you ever got close On the other hand, cramming the wife, two kids and gear in the CJ can be difficult. ----- Matt K7MTO Link to comment
+gunx Posted October 8, 2003 Share Posted October 8, 2003 I also qualify except for my skin and location... AND it's a yellow Jeep. 02 TJ Sport, Rubicon Express 3.5", 33x12.5 BFG AT KO, custom intake, custom throttle body.... have rocks will crawl Link to comment
+Eswau Posted October 8, 2003 Share Posted October 8, 2003 quote: I've just been informed that if we have all the other right elements, we would be willing to rent a Grand Cherokee to carry the family on a geocache adventure I wonder if it would be pointed out in the article in the JEEP magazine that the family going Geocaching in their JEEP is actually riding in a rental JEEP and perhaps have never been in a JEEP before. Kind of takes away from the purpose of the JEEP magazine doesn't it? Maybe you can do a generic story and rent a bunch of different vehicles and do the Jeep Family Geocaching Trip, The Yukon Family Geocaching Trip, The Highlander Family Geocaching Trip, heck why not the Mini-Cooper Family Geocaching Trip. My point is if it's going to be published in the JEEP magazine, wouldn't it be more iomportant to use someone that actually owns and drives a JEEP instead of making that your least important variable? E Always remember that you are unique. Just like everybody else. Link to comment
+The Frantic Cachers Posted October 8, 2003 Share Posted October 8, 2003 We occasionally do the Kia Rio caching trip. Link to comment
+Team GPSaxophone Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by makaio: quote:Jeeps are too small, we drive our 4x4 Suburban on our cache trips. Not where mine are located you don't. You'd get that beast hung up or stuck between trees before you ever got close On the other hand, cramming the wife, two kids and gear in the CJ can be difficult. Try it with 3 kids Took sun from sky, left world in eternal darkness Link to comment
+TJ Willy Posted October 8, 2003 Share Posted October 8, 2003 I took my 97 ZJ places you would not believe... My nerf bars became a GREAT investment when the cypress knobs kept pushing me around. Those little things are TOUGH. They actually dented my westin bars on both sides. This is the cache log I am talking about. One of Buck8Point's hides. At any rate, I am looking for a 97, 98 Wrangler now. Can't wait for the right deal to come along. Place 'em if you got 'em. Link to comment
+SamLowrey Posted October 8, 2003 Share Posted October 8, 2003 I own a Jeep and need to buy another car. I know I will be letting Jeep know how much I don't appreciate their "whites need not apply" attitude and I hope others do, too. Link to comment
Max Cacher Posted October 8, 2003 Share Posted October 8, 2003 Please, this is a lock down warning , Bring it back on the Topic Again Please Link to comment
+SamLowrey Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by Thomas R. O'Donnell:Thanks for all the replies. The ethnic requirement (more like a real hope) comes from the publishers. Jeep knows that not every Jeep owner is white, and it wants its magazine to reflect the diverse makeup of its clientele. In the publishing business, such diversity rarely appears without making a special effort. White people are hardly excluded -- they make up by far the majority of the subjects of articles. It's not political correctness -- it's good business. If you are a minority, a geocacher and have a Jeep, yes, you can be in the article. the other element we'd like to include is the family element -- a family that goes geocaching in a Jeep. I've just been informed that if we have all the other right elements, we would be willing to rent a Grand Cherokee to carry the family on a geocache adventure -- with me in tow, of course. Thanks, TO In other words, "let's distort things." Thanks for letting us see the revolting thing that Jeep has become. "Find us some of them coloreds - bribe 'em if you have to." Link to comment
+MidnighToker Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by Eswau:I wonder if it would be pointed out in the article in the JEEP magazine that the family going Geocaching in their JEEP is actually riding in a rental JEEP and perhaps have never been in a JEEP before. Kind of takes away from the purpose of the JEEP magazine doesn't it? LOL...Have you ever looked in a "Jeep" magazine? If you were looking for reality, that would be the wrong place to do it. -Midnight Link to comment
+MidnighToker Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by SamLowrey:I own a Jeep and need to buy another car. I know I will be letting Jeep know how much I don't appreciate their "whites need not apply" attitude and I hope others do, too. He never said that the magazine was endorsed by Jeep. -Midnight Link to comment
+SamLowrey Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by MidnighToker: He never said that the magazine was endorsed by Jeep. -Midnight Well, if they use "Jeep", then I suppose they are. Link to comment
+MidnighToker Posted October 8, 2003 Share Posted October 8, 2003 quote:Originally posted by SamLowrey: Well, if they use "Jeep", then I suppose they are. There are a few that use the Jeep name with permission, but have become the equivilant of Supermarket Rag Sheets. Most of the "articles" are nothing but an excuse for more advertising/product plugs. -Midnight Link to comment
newshound_50309 Posted October 8, 2003 Author Share Posted October 8, 2003 Folks, the tail is wagging the dog here. The No. 1 requirement for this article is a family that goes geocaching in a Jeep. The ethnic element is secondary, as I tried unsuccessfully to explain. Whites always were welcome to apply; I wanted to be sure others were welcome, too. The offer to rent a Jeep for the expedition was an attempt to make it easier to meet the parameters, not a bribe. I doubt anyone could be bought by the use of a car for a day. Many people have been very helpful. Thanks to them, I have a few possible subjects. Those who helped truly reflect the popular image of geocachers as friendly people who love to get others into their sport. Let's face it, this article will do much to promote the hobby you all love. To those who were offended by my ham-handed request for help, I apologize. I hope we can get to the real purpose: Finding good representatives for the pastime of Geocaching. Humbly, Thomas R. O'Donnell Link to comment
+evergreenhiker! Posted October 9, 2003 Share Posted October 9, 2003 Why ethnic minority? What's the hypothesis you are trying to test? Link to comment
SkyeMaloney Posted October 9, 2003 Share Posted October 9, 2003 I think he already explained. Most Jeep owners are Caucasian. To appeal to the minority market they want a minority for the article. While he may have better intensions in mind, Jeep itself is doing nothing more than selling to a market where they have a need to draw more customers from. Caucasians: Already got them Everyone else: Potential customers Pretty much as simple as that. Don’t bother bashing him over it, he’s just doing what he is told needs to be done. Happens all the time. I bet most every time you see an advertisement for anything, it’s a factor. Basketball shoe commercials use ‘black’ people, NASCAR commercials use ‘white’ people, Tortilla commercials use Hispanics, Disney practically uses one race per shot, trying to cover all the bases. But you people never got up in arms about it before. Don’t assume this is something new or something only Jeep does. ------------------------------------------- http://www.hardcorebodybuildingontheweb.com Link to comment
+SamLowrey Posted October 9, 2003 Share Posted October 9, 2003 quote:Originally posted by Thomas R. O'Donnell: I hope we can get to the real purpose: Finding good representatives for the pastime of Geocaching.... ...as long as they aren't evil white people. You can CYA all you like - we know who will be in the article. [This message was edited by SamLowrey on October 09, 2003 at 07:52 AM.] Link to comment
+SamLowrey Posted October 9, 2003 Share Posted October 9, 2003 quote:Originally posted by SkyeMaloney:Most Jeep owners are Caucasian. To appeal to the minority market they want a minority for the article. While he may have better intensions in mind, Jeep itself is doing nothing more than selling to a market where they have a need to draw more customers from. Caucasians: Already got them Everyone else: Potential customers Pretty much as simple as that. Don’t bother bashing him over it, he’s just doing what he is told needs to be done. Happens all the time. I bet most every time you see an advertisement for anything, it’s a factor. Basketball shoe commercials use ‘black’ people, NASCAR commercials use ‘white’ people, Tortilla commercials use Hispanics, Disney practically uses one race per shot, trying to cover all the bases. But you people never got up in arms about it before. Don’t assume this is something new or something only Jeep does. Uh, talk about self-contradiction. According to YOU, if it was all just a benign attempt to capture a market, then Basketball shoe commercials would be trying to "reach out" to whites. But that NEVER happens - no one reaches out to whites - they just don't "count." By that TOKEN (ah hem) why don't they present white geocachers since they are the majority? No it isn't something new - that doesn't make it any more vile and I'll be damned if I sit by silently as this BS goes on. That is precicely WHY it has gone on for so long. [This message was edited by SamLowrey on October 09, 2003 at 07:54 AM.] Link to comment
Max Cacher Posted October 9, 2003 Share Posted October 9, 2003 I agree with my esteemed colleague Keystone Approver in the General Forums // Attn: Jeepers If anyone is interested in responding to the offer made in the original post, they may do so. That was the purpose of the thread. Thanks You for your post Link to comment
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