good swag - anything that puts a smile on my kids face (3,5,and 9 years old) this could be a lonely marble a single army man , a mcdonalds toy, a mardi gra style necklace , even a broken toy i am always surprised what they find iteresting , for me and my wife the swag is to see that smile on there face and them saying lets go find anthor one
bad swag - no toys for them