quote:Originally posted by MrMom:I like the designs based on the globe and the compass rose. They show a meaning and are related to the sport. To an outsider they describe something about the sport/game. I showed my eight year old geocaching daughter all of the ideas offered thus far. "GX ... yuck. What's supposed to mean?" The globe, Lat + Long, cardinal points, satelites, hiking, compass, etc. all represent our hobby. Our icon should be representational of it. When cachers and NONCACHERS see the logo it should easily and clearly represent geocaching and what we do. GX doesn't. Take some time to study marketing text. You may want to rethink. The litmus test is if an outsider understands the icon, then we've picked the right one. If it needs explaning TO AN OUTSIDER it's wrong.
Please don't slam me for this post. The forums are here for all opinions and facts.
Geonavigating since 1991
GREAT INSIGHT -- The only thing I would add is that "Our" logo should represent the individual GeoCacher. After all the idea is to put it onto an exchange item of some sort. GeoToken would be my take on it and my perspective is that we need a place to find manfacturing resources, exchange place, info for the novice, etc. GeoToken will be my attempt to contribute to the sport .
CacheAholic (still trying to find an Avatar)